Instagram Accounts Every Fashion Fanatic Should Follow

Fashion conversations have turned to Instagram for a do-up and our feeds are giving us more knowledge than ever before. From the business aspect to style inspo or even industry statistics, fashion enthusiasts can now press a follow button for a creative conversation, backstage BTS or just some fun scrolling.

Here’s our roundup of Instagram accounts to immerse yourself into the world of fashion and a little beyond, too:

Style Not Com

Style Not Com is the Instagram Account to Follow for Fashion News 

The latest rage among fashionistas, Style Not Com is a straightforward, amusing take on discussions going around in the style world. This fashion-commentary page highlights important issues in the industry, fun facts from events, commentary, personal stories and anything fashion-news related.


Tagwalk is a Fashion Instagram Account to Follow

A fashion search engine, Tagwalk allows you to search for models, trends, accessories and fashion shows by keywords. With the use of thousands of keywords, users can search by brand, season, city, trend, fabric or style through pictures, using tags to reference every piece, accessory, colour, and trend from New York, Milan, London, and Paris's runway shows. They also provide reports based on key data aspects of brands’ performance and trends.


Launchmetrics is a Fashion Instagram Account to Follow

A Brand Performance Cloud for fashion, luxury and beauty executives, Launchmetrics is a platform to drive brand growth with the goal of optimizing strategy to drive brand growth and performance. With the use of Artificial Intelligence, they help businesses streamline processes and build a successful marketing strategy.

Loïc Prigent

Loic Prigent is a Fashion Instagram Account to Follow

Fashion journalist, documentarian and YouTuber, Loïc Prigent tells-all about the BTS of fashion, breaking down various events in a humorous, unique manner. He has derived his own style of storytelling and using his industry expertise, he creates content that depicts the reality of the world’s most iconic brands.

Chique Le Frique

Chique Le Frique is a Fashion Instagram Account to Follow

Lost for unique looks and need some outfit inspo? Turn to the Chique Le Frique account. It’s a mood board for all things style and in vogue. From manicures to handbags, travel and heels, this page is an aesthetic playground for keeping up with all the trends. 

The Sartorialist

The Sartorialist is a Fashion Instagram Account to Follow

American blogger and fashion photographer Scott Schuman created a blog called the Satorialist with the idea of creating a two-way dialogue about the world of fashion and its relationship to daily life. His Instagram features his photography of daily streetwear fashion and his travels.