Gauge 81 - Lending the ‘90s nostalgia, explore Amsterdam-based label Gauge81.
Minimalistic fashion labels always find their way from Instagram feeds and into the wardrobes of cool girls around the world. There is something powerful and alluring about these emerging labels that you just can’t escape. To make discovering the chicest, most under-the-radar Insta-brands more accessible, Le Mill turns its spotlight to an Amsterdam-based cult brand, Gauge81. Undisputedly feminine, Gauge81 collections are best known for their playful proportions, minimal design and well-tailored femininity that plays with the '90s silhouettes.
Launched in 2019, the Amsterdam-born Gauge81 collections are an attempt to fill a gap in the market and your wardrobe by contemporizing casual wear. The label strives to bring ‘sexy into daytime’ by creating retro inspired clean and hyper-feminine essentials offered at a sweet price point. Gauge81 collections’ striking angles and unexpected proportions mirror the brand name, an industry word used to describe a weight of yarn. The satin mini dresses, pinstripe suiting and off shoulder subtly sexy knitwear designed by the ladies of Gauge81, is here to provide you with contemporary pieces that transcend seasonal trends.
The Colombian knitwear designer, Monika Silva, cultivated her decade of Latin-American fashion industry experience to build Gauge81 collections. After moving to Amsterdam from New York, her entrepreneurial vision was shared by Vogue Netherlands editor-at-large Gijsje Ribbens, and Dutch designer Fira Rietveld, who previously worked at Calvin Klein and The Row. The trio’s collective creative ethos led to the launch of Gauge81 collections. Backed by PARROT, a Dutch- American fashion agency behind successful brands such as Bernadette and Wandler, Gauge81’s dresses and day-to evening wear collection instantly caught the eyes of every retailer from Net-a-Porter to Harrods. To maintain its contemporary approach, Gauge81 is constantly innovating by adopting digital pattern-making techniques and sourcing smarter fabrics, to make their sampling process more sustainable.
We know a label is trendy when it gets the ultimate Hollywood tick of approval. Favoured by the likes of Selena Gomez, Kourtney Kardashian and Dakota Johnson. Gauge81 collections’ signature Italian-sourced silk dresses and oversized masculine silhouettes have quickly become fashion must-haves that even celebrities' closet craves.
Find cult favourite Gauge81 collections online exclusively on Le Mill.com in India. You can expect a line of edgy casual eveningwear that channels a relaxed but chic edge on Le Mill’s online store- lemillindia.com. This range of Gauge81 collections online is carefully curated to fit the needs of the modern Indian woman.
Being On-Trend is Made Easier with Gauge81 Collections of the ‘90s Inspired Fashion
The '90s are back in full force, and we're loving Gauge81 collections’ way of mixing the retro trends into our timeless classics. Adding a modern twist to our ‘90s nostalgia, Gauge81 collections go beyond the transient nature of fast fashion by creating some of our seasonless essentials - high-waisted pants, spaghetti strap crop tops, miniskirts and satin dresses. Channeling style inspiration from Sex and the City to Spice Girls, to the wardrobes of Gwyneth Paltrow to Carolyn Bessette-Kennedy, Guage81 collections are bringing back some of the most nostalgic trends of our favorite fashion era.
Gauge81’s collections are all about the classic ‘90s minimalism with playful and surprising details. A series of elevated essentials and luxe knitwear is what dominates the Gauge81 collections. Browse around at Le Mill’s online store or the brick-and-mortar store in Colaba to find the latest of ‘90s inspired Gauge81 collections, exclusively in India.
For the Party Girl in You- There's a Gauge81 Dress for Everyone
Gauge81 dresses can best be described as pieces that are designed as a hybrid of loungewear and refined fashion. An effortless ease with adventurous twists, Gauge81 dresses come in a diverse selection of styles- from the sultry maxi dress to the versatile shirt dress, Gauge81 collections comprise of dresses for every reason and season. Gauge81 dresses will redefine your style with a distinctive touch.
Effortlessly chic, elevated basic styles from Gauge81 are a must have for every fashion forward wardrobe. Gauge81 dresses are designed to be your go-to styles for a feminine look at more formal occasions as well as casual ones. Think tailored fits with plunging necklines or unexpected cuts. Opt for one of their statement pieces in a jewel tone to wear to your next soiree.
To shop the latest arrivals from Gauge81i, head to Le Mill’s brick-and-mortar store in Colaba or browse online at lemillindia.com.